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Research & discovery

Discovering what makes you and your customers tick

Getting to know you

Curious in our approach, we discover what drives you and your customers to strike the balance between business goals and user experience. Probing, scoping and testing as we go, our research and discovery phase is led by thought-provoking workshops.

Your business

We take the time to get to know your business and ambitions. With your commercial objectives at the core of the strategy, we work to understand how your website will support your business.

Business discovery exercises
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A kick-off workshop to ensure everyone is aligned.

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A prioritisation workshop to identify which areas are essential for project success.

3

Stakeholder interviews to uncover priority needs and project direction.

4

Business and process mapping to help us define your website requirements.

5

Competitor analysis to help us approach the varying user journeys in the most effective way.

Your audience

Your website is a digital platform to attract, engage and grow your customer base. Who best to learn from than your users? Removing the guesswork, we gather insight from the people who matter most to your business to understand your audiences’ needs, motivations and frustrations.

Audience discovery exercises

Persona workshops to identify the digital needs and behaviours of each user group.

Content audit which analyses onsite content and any content gaps.

Surveys to collect thoughts and opinions directly from those who use your site.

Remote user interviews to gather deeper insight from an external audience.

Focus groups to gather first-hand input and opinions from your target audience.

Your technology

Deciding on the right technology for your business can be difficult. That’s why our approach is agnostic. Led by the facts, we advise on the most suitable technology based on your needs. Factors that are considered include third party systems, integrations, internal users, strengths and pain points of your current technology, additional features and functionality.

Your strategy

Taking what we’ve learnt, we craft a tailored plan that will fuel your success. Presenting the strategy back to you, our experts are equipped to bring your website to life during the project’s design and development phases.

What our clients say about us…

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  • The hard part was to find a new agency that would understand us, understand our business needs and most importantly, treat us as an individual client, and not as a ‘one size fits all’ type relationship. Right from the beginning, we found NetConstruct to be refreshing in their approach and any doubts and misgivings we had about a new agency were soon put to rest.

    Shaun Measday
    Digital Marketing Manager
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    New site users

    The team is friendly and always willing to help. I am consistently impressed by their professionalism and the quality of their work!

    Marco Maccio
    Head of Digital Marketing

Our services

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Ready to discuss your project?

If you have a business challenge, speak to us about a website solution. Our team is available to answer your questions, provide more information on our services, and discuss your project needs.

Why do people choose us?

“Right from the beginning, we found NetConstruct to be refreshing in their approach and any doubts and misgivings we had about a new agency were soon put to rest.”

Shaun Measday

Digital Marketing Manager, Thomas International

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Why do people choose us?

“Right from the beginning, we found NetConstruct to be refreshing in their approach and any doubts and misgivings we had about a new agency were soon put to rest.”

Shaun Measday

Digital Marketing Manager, Thomas International